Bundaberg is famous for our cold drinks and warm welcomes.

It all started with Bundaberg Rum, the unmistakable spirit of Australia.  Proudly made right here since 1888 from the red-earth sugar cane, the distinctive flavour and unique character has made the drink iconic, and the international-award-winning Visitor Experience will make your next holiday unforgettable.

Our other big name conquering the tastebuds of the world has been owned by a local family since the 1960s.  Good things take time and Bundaberg Brewed Drinks has been perfected over 50 years by the Flemings, who founded the brewery and still run it to this day.  The 13 flavours are found worldwide yet all are brewed for days from real Queensland ingredients.

The Region is undergoing an artisan drink revolution with local brewers, artisan distillers, wine makers and master blenders making Bundaberg the home of tipple tourism. Take a guided tour with the artisans themselves or take it at your own pace and stop in to see behind the scenes at our breweries, our artisan gin distillery, our ciderhouse, our wineries and our Australian Tourism Award-winning rum distillery. Sip and swirl your way through our cellar doors of the alcoholic and non-alcoholic persuasion.

No matter your drink of choice, we have something for everyone!