Tourism is a highly competitive market and to attract customers and generate sales, a competitive strategy is to be found where people are looking for tourism experiences. Trade distribution complements your own marketing activity – advertising, via your website or social media – by tapping into your partners’ marketing efforts to reach customers you wouldn’t otherwise have access to. For this access, you will pay a commission on any guaranteed bookings that your partner secures for you.

Once an operator has completed a Trade Mentoring Program and/or can illustrate your partnerships with buyers in tourism trade your business will be included in the Bundaberg, Southern Great Barrier Reef Trade Manual that is used as a key resource at all trade events and destination promotions with buyers around the world.

Partners with a Silver, Gold or Platinum Membership can be a part of the Bundaberg, Southern Great Barrier Reef Trade Product offering when they have completed a trade mentoring course or have evidence of existing trade relationships. If you want to work with tourism trade, contact our Trade and Industry Development Executive Loni Hammond