Bundaberg Named In 100 Most Loved Destinations Around The World

Tourism Sentiment Index has released Leading Places: The 100 Most Loved Destinations Around the World for 2021,
and Bundaberg is #61 in the rankings.  

For the first time ever, destinations around the world have been ranked to uncover those that are most loved.  

These Leading Places are the 100 most loved destinations in 2021 according to consumer sentiment – what people really feel. 

Being named in the rankings means Bundaberg has earned the love and an impressive Tourism Sentiment Score® of 25.66 during one of the toughest years the tourism industry has faced.

Bundaberg Tourism’s Chief Executive Officer Katherine Reid said this announcement is a rewarding achievement for our region and a reflection of how the region’s tourism industry that has worked hard to overcome the adversity of the pandemic.

Bundaberg is proud to stand alongside so many fellow Queensland regions being recognized in this worldwide list as worthy leisure destinations delivering world-class experiences.”

“The fact that this list is generated based on the online opinions and conversations of travelers means that our community really loves and values our guests and the tourism industry they support.”

We are a resilient region, full of passionate business owners, and look forward to continue to welcome more avid fans to our little slice of paradise.”

Tourism Sentiment Index conducted an intensive study of its data – more than 1.6 billion online conversations and content pieces publicly available about 21,330 global destinations – to identify the 100 Most Loved Destinations. 

Tourism Sentiment Index is cutting-edge technology that applies the power of artificial intelligence to the challenge of deciphering sentiment from human expression. This technology produces a novel metric for destination marketing: Tourism Sentiment Score®. This is the metric that the tourism industry has been missing since the dawn of the internet.

To see Bundaberg and the other 99 Most Loved Destinations, go to: https://sentiment-index.com/most-loved/

About Bundaberg Tourism 

As the Regional Tourism Organisation, Bundaberg Tourism works in partnership with Bundaberg Regional Council and the local tourism industry to drive visitation to the destination, and to build and maintain a healthy and sustainable regional tourism economy.

The not-for-profit, membership-based organization leads the sustainable recovery and growth of the region’s tourism industry, maximising economic benefits for businesses and communities and embracing best practice in delivery of marketing, visitor servicing and destination development priorities.

For more information, go to www.bundabergregion.org

About Tourism Sentiment Index 

Tourism Sentiment Index is a travel data intelligence solution created by acclaimed destination marketing agency Destination Think. Launched in early 2018, Tourism Sentiment Index was soon established as an independent business, and today is managed by its team of expert data analysts at its Vancouver, Canada, headquarters. The company sells a suite of data products that provide destination marketers with the ability to understand how consumers around the world feel about their destinations and competitors.


For more media information, please contact: 

Katherine Reid
CEO, Bundaberg Tourism
0429 681 770
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Ellie Tonkin
Marketing Manager, Bundaberg Tourism
0400 432 366
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