Tourism Marketing Basics
keeping it simple to start
Whether you’re starting a new tourism business or want to double check you’ve got all of your ducks in a row, Bundaberg Tourism have compiled some of the key marketing basics and other resources to get you on the path to successful tourism marketing.
Must Dos
GET ONLINE
Crucial to any tourism business is a strong digital footprint. Simple but important elements you need include a website, social media pages, and an online booking & reservation system.
Support is available to you to get online – at Bundaberg Tourism, we work closely with Regional Business HQ, who support businesses with services including business support and advice, training and events, and business incubator opportunities.
GET LISTED ON OUR WEBSITE
Most members are entitled to at least one business listing on the Destination Website. Make sure your BookEasy listing is up to date
The Australian Tourism Data Warehouse (or ATDW) powers your listing – it’s all in your hands!
GET BOOKABLE
When choosing a reservation system for your tour, experience or accommodation ensure that it also has either online bookability and channel manager connectivity. Booking systems, also known as reservation systems, are software platforms or tools that allow management of reservations, and bookings for of your tourism products. These systems streamline the reservation process and provide efficient solutions for both service providers and customers.
Some systems we have experience with:
ACCOMMODATION
TOURS & EXPERIENCES
GET FOUND ONLINE
